Peugeot Let your Body Drive

Let your body drive is a pre launch site for the new Peugeot 208 in Brazil to increase attention to the car prior to launch.
The objective of the campaign was to showcase that Peugeot 208 is designed to give an enhanced driving experience that is more intuitive and comfortable than other cars, making you feel like it is an extension of your own body.

Agency: Havas Digital
Creative Direction: Luís Renato
Art direction: Fábio Lemos and Vinícius Toshiaki
Copywriter: Stefan Polas and Mateus Oliveira

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